The Nokia 3310 needs little introduction. Easy to use. Borderline indestructible. A battery that seemed to last forever. Oh, and it had Snake. It’s been a while since the phone was at the top of the mobile heap, but like Rocky Balboa, it could soon be making a spectacular comeback. Renowned phone leaker Evan “Evleaks” Blass reports that HMD Global, the new owner of the Nokia name, is preparing a handset that shares the 3310 moniker. Like its beloved predecessor, the device is reportedly a feature phone that focuses on the absolute basics. It’ll cost €59 and compete directly with the growing number of low-end Android smartphones.
Otherwise, details are scarce. The Nokia 3310 is a technology icon, so reviving the brand makes sense. It’s a name people recognise and will draw some attention to the broader Nokia name revival. HMD Global has already released a “dumb phone” called the Nokia 150, so a new-look 3310 wouldn’t be new ground for the company. The back-to-basics handset cost just $26 and ran the Series 30+ software platform, rather than Android. Since then, however, the Finnish phone maker has also unveiled the Nokia 6, a proper smartphone running Android 7.0 Nougat out of the box.
Blass says the company will unveil two cheaper options, the Nokia 5 and Nokia 3, at Mobile World Congress in Barcelona later this month. The Nokia 5 will go for €249 and reportedly feature a 5.2-inch 720p display, 2GB of RAM and a 12-megapixel rear-facing camera. The Nokia 3, meanwhile, will be the company’s new entry-level Android offering, and reportedly retail for €149.